HONG
KONG Leading Indian film distributor Eros Int'l has licensed a package of
seven titles to News Corp.'s Asian entertainment platform STAR
Television.
Five year deal has global effect, including
STAR's entire Asian footprint and India, except in cases where films have
previously been licensed to other territorial
broadcasters.
Titles include 2003 Salman Khan-starrer "Tere
Naam," 2002 Hrithik Roshan and Saif Ali Khan vehicle "Naa Tum Jaano Naa Hum" and
2002 romancer "Pyar Diwana Hota Hai," starring popular comedian Govinda and Rani
Mukherjee.
Both companies suggest that the catalogue deal could be
followed by other agreements covering Eros' current slate. "For us it's a
commencement of a long lasting relationship which we would like to extend with
the licensing of many more blockbusters going forward," Sameer Rao, senior VP,
strategic planning and commercial, STAR India, said. "This is just the beginning
of a great relationship between Eros and STAR, which are both leading players in
the Indian entertainment domain," Pranab Kapadia, president distribution, Eros
Int'l, said.
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