BEIJING – Paris is coming to Shanghai – well, Paris Hilton anyway.

The multi-hyphenate will make her Chinese debut at the 2007 MTV Style Gala on November 23 at Shanghai’s Grand Stage. Event is jointly run by MTV Networks China, Shanghai Media Group (SMG) and CCTV 6 and will include notables from all over mainland China, Taiwan, and Hong Kong, including Liu Ye, Shin, S.H.E., Anthony Wong, Sammi Cheng, and Vicki Zhao.

Hosted by MTV VJs and renowned presenters of SMG and CCTV 6, skein will be taped before a live audience of over 10,000 fans and be broadcast to over 1 billion people through MTV China's 24-hour Channel, SMG’s OTV and CCTV 6 in December.

“Today the MTV Style Gala has become an important event in China’s entertainment and fashion sector; it is very popular among audiences,” said Teng Junjie, vice-prexy of Shanghai Media Group. Hilton is a regular fixture at MTV events, including the 2007 MTV Movie Awards held in New York, to the recent 2007 MTV Video Music Awards in Las Vegas.

“I am very excited to be associated with the MTV Style Gala in Shanghai, not only because of my own personal interest and passion in influencing the style and trends of today’s youth, but it makes more sense now, more than ever, with the rising influence of China in the fashion world. I look forward to coming to Shanghai to experience this first hand,” Hilton said in a statement.

© Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

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